brand magic
2 posts
Where’s Your Magic?
The long Sunday morning croissant line at Lune moves slowly and never gets any shorter. Not a single person in the queue complains or shoots a frustrated glance at the time that is clearly slipping by. The servers work slowly, carefully boxing each pastry as if it were made of porcelain. All the whi
A Brand Of Magic
The chairs were out of stock. A delivery was expected some time in December, it might clear customs by January. The sales assistant described the import logistics and company policy. She detailed the 55% deposit terms on all orders placed and made sure to add her name to the written quotation the cu
