worldview
845 posts
Not Every Heroine Gets To Choose Her Story
Today, more than 600 million girls live in the developing world. Only a handful get to choose their own story. This year 14 million girls aged 15 to 19 will become mothers, not by choice, or by design, but because poverty and lack of education makes it their destiny. Imagine having little or no cont
Uncertainty Book, Interview With Jonathan Fields
Fear of failure is not something that’s imagined, it’s real. In many ways it’s what drives us and ultimately prevents us from doing our best work. Uncertainty is a signpost that what you’re doing matters. ~ Jonathan Fields Jonathan Fields is on a mission to empower us to embrace fear and turn it int
u2 Don’t Sing To Everyone
Back in the 80’s when U2 were starting out they knew they were singing for me, and the 520 other girls at my school. It didn’t matter that they wrote songs that didn’t resonate with my mother. They knew that we drew their album graphics with a Bic Biro on our canvas school bags and…
Don’t Follow The Money, Follow Your Heart
I know how to guarantee a spike in ‘traffic’ to my blog. All I have to do is write a post about how to build a six figure online business, or how to drive traffic to your blog! Of course you know this already, you see from your website analytics which posts are magnetic. The…
How to Create An Unconventional Business
The beauty of running your own business is that there is almost nothing you can’t do, if you really want to. The fact that there are no rules may have been one of the reasons why you started your business in the first place! Being unconventional makes you stand out and amplifies your message to…
20 Ways To Tell A Better Brand Story
Customers don’t buy your results, they buy the story about the difference those results will make. So have amazing ideas, make great things but remember to tell unforgettable true stories. 1. Name and claim a new category. 2. Clearly articulate what you do, without being boring. 3. Give people a gre
Working On Forever
Do you remember Fran who booked regular sessions and always opened your newsletter updates? Or Jean who stopped by on her way to work every day for a skinny latte? How about Jo who religiously shared your blog posts and Mark who sent design clients your way? Have you seen or heard much from them…
7 Steps to Building A Successful Online Business
Think about an online shopping experience you’ve had lately. If you covered the website header could you spot the difference between Joe Bloggs web design and Blow Joggs website design? Are you so busy trying to be good enough, that you’ve forgotten what makes you unique along the way? Potential cus
20 Quotes To Read Before Starting A Business
I’ve got a confession to make, it’s not pretty so I’m going to just spit it out. I haven’t read any fiction for the past two years. My bookcases are jammed with business, marketing, personal development and some travel books. So I thought it might be fun to put all that inspiration to good use…
Seth Godin On Being An Entrepreneur, Telling Stories And Making Ideas Matter
It’s not every day you get to speak with one of your heroes. I had the opportunity to do just that when I talked to Seth Godin recently. Seth and his work need no introduction and I hope you get to take something away from the conversation we had about being an entrepreneur, telling stories…
Increase The Value Of Your Products And Services For Free
I discovered the most beautiful tea last week. A green tea infused with cherry blossom. I experienced it by accident and would have walked past it on the supermarket shelf. The reason I later paid over $10 for a packet of tea has everything to do with my worldview. The tea was a souvenir of…
Remember Why You Started
Jessica couldn’t believe it had been only three years since she opened the doors to the tiny clothing boutique she’d dreamed of owning one day. She remembered the excitement of finding the shabby little two roomed workshop, choosing colours for the walls and installing makeshift shelving and clothin
The Cycle Of Striving
Are you stuck in a cycle of striving? Busy brainstorming, creating, iterating, going for it, launching, succeeding and then doing the rinse and repeat routine. Sometimes we get so caught up in our projects and wanting to make everything work, that we forget to stop for breath, or come up for air. We
The Secret To Building Ideas That Fly
Every single successful idea is born from tapping into just one thing. It’s the secret to the success of entrepreneurs the world over, from Derek Sivers to Richard Branson, Seth Godin to Jack Canfield. You know what it is, but sometimes you get so caught up in creating momentum around your idea, tha
What’s Stopping You Making Your Idea Matter?
The most brilliant idea, with no execution, is worth $20 ~ Derek Sivers You’ve got lots of great ideas and more than a few stuffed Moleskines to prove it! An idea, even the most fantastic one, only begins to matter when you can take it from scribbles in your notebook to implementation. So what’s sto
Forgetting The Facts
We all know that love affairs don’t begin with facts Ric Bixter was given a college assignment; to take something boring, that you could buy for less than a couple of dollars and repackage it to make it more interesting and valuable. So Ric set out to tell a different story about elastic bands. One…
How Not To Name A Startup Or Anything
A brand name is more than a word. It is the beginning of a conversation. ~ Lexicon Everyone can agree that there’s nothing really objectionable about calling your business ‘Bargain World’. It’s an innocuous name and most people won’t hate it. And that’s the problem. If you’re going to name your busi
Acknowledging The Fear
“Our deepest fear is that we are powerful beyond measure. It is our light, not our darkness that most frightens us.” Marianne Williamson People are scared. Especially people with big ideas and vision, who are doing great work. They are scared of doing the wrong thing, of making a misstep. Scared of
People Want What They Never Asked For
Everybody’s obsessed with finding a niche when what they should be doing is expressing a worldview. ~ Amy Hoy Have you ever been to a chocolate cafe? There’s a new one in town and we went to see what all the fuss is about. I’m not talking about a big franchise operation here— I’m talking…
Evolving
“Who am I to be brilliant, gorgeous, talented, fabulous? Actually, who are you not to be?” Marianne Williamson Heather Spriggs is an artist. She’s a gifted designer and visionary stylist, with a fine arts degree. Heather is a one off, an original. When I first started working with Heather she had be
